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  4. How to determine the right price for your app

How to determine the right price for your app

Scheduled Pinned Locked Moved Running a Business
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  • OriginalGriffO OriginalGriff

    :thumbsup:

    Ideological Purity is no substitute for being able to stick your thumb down a pipe to stop the water

    N Offline
    N Offline
    Nilesh Rokade
    wrote on last edited by
    #11

    Depends on 1.Efforts for implementation 2.If you are implementing as project then price should be more depend on point 1 3.IF you are implementing as product then it depends on your market penetrating strategy which covers point 1 as well as marketing ,support . it also requires consideration in making enhancement in product as per its market type

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    • W woocase

      :)

      Love music , love singing , love travel , love life , more love here , I woocase , I like you , I was also here !

      K Offline
      K Offline
      Kenneth Nilsen
      wrote on last edited by
      #12

      It depends on which model you develop within. A) If this is a project developed on request: 1) Hourly rates (development, test phase) X developers + server cost + adm. time 2) Fixed cost. Stipulated estimate of 1). Add some slack for unseen costs/time. In addition segment the total cost by development, operation and maintenance. Hourly rate is based on market price + adjustments for how good you are/experience and your market value in general (a well known company will be more expensive than a new established one). B) If this a volume project for the market: 1) Your net cost (time, marketing, rent etc.) / estimated sold units + provision. 2) Competitive: What do your competitors price their similar product at? In addition you could choose sub-models such as subscription, upgrades etc. As always, there are different risks involved, especially with model B. Hope this will give you a starting point.

      -- Kenneth Nilsen

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      • P pinifg

        Dear developers, I just finished my project (outlook 2007 addin) and it is ready for deployment. Unfortunately, I don’t know how to Determine the Right Price for it that is because the price should be a function of the costs and practically maintenance. Can someone please list the maintenance costs of an application? I have difficulties particular in the ratio of tech support per user (maintenance costs) Tanks Patrick

        J Offline
        J Offline
        Joan M
        wrote on last edited by
        #13

        It all depends on tons of factors: 1. how many time you've spent doing it. 2. how many units you expect to sell. 3. how many maintenance you expect that will need to give. 4. the basic cost of your company per year. ... A good way to start (probably) would be to see how your competitors are billing it and try to see how many of your previous "expects" would be acceptable. Typically you will have to set a sales target... Cross fingers and good luck!

        [www.tamautomation.com] Robots, CNC and PLC machines for grinding and polishing.

        https://www.robotecnik.com freelance robots, PLC and CNC programmer.

        M 1 Reply Last reply
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        • J Joan M

          It all depends on tons of factors: 1. how many time you've spent doing it. 2. how many units you expect to sell. 3. how many maintenance you expect that will need to give. 4. the basic cost of your company per year. ... A good way to start (probably) would be to see how your competitors are billing it and try to see how many of your previous "expects" would be acceptable. Typically you will have to set a sales target... Cross fingers and good luck!

          [www.tamautomation.com] Robots, CNC and PLC machines for grinding and polishing.

          M Offline
          M Offline
          Michael Haephrati
          wrote on last edited by
          #14

          The time you have spent on writing an application doesn't make much difference. You can invest little money and come up with a selling application. Read about how Microsoft started...

          J P 2 Replies Last reply
          0
          • M Michael Haephrati

            The time you have spent on writing an application doesn't make much difference. You can invest little money and come up with a selling application. Read about how Microsoft started...

            J Offline
            J Offline
            Joan M
            wrote on last edited by
            #15

            Like mine, your answer is not complete: I'm working in the automation world, programming robots, CNC, PLC... to get machines work. In my case the time it takes to make an app is one of the most important factors. If one cpian asks that here I understand he/she is at least a small company, I don't know how many small companies become as big as Microsoft, but probably billing depending the amount of hours won't be a bad idea. In the other hand, if you are in the mobile app industry then you have to play with the number of apps you plan to sell and find another way to count the money the app should cost... So it is not easy to give a proper answer without clarifying the sector the OP works for.

            [www.tamautomation.com] Robots, CNC and PLC machines for grinding and polishing.

            https://www.robotecnik.com freelance robots, PLC and CNC programmer.

            M 1 Reply Last reply
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            • M Michael Haephrati

              The time you have spent on writing an application doesn't make much difference. You can invest little money and come up with a selling application. Read about how Microsoft started...

              P Offline
              P Offline
              Pete OHanlon
              wrote on last edited by
              #16

              Michael Haephrati wrote:

              Read about how Microsoft started

              Unfortunately, you are comparing apples and oranges here. When Microsoft launched, there weren't many companies doing what they did. Compare that with the market now, and it becomes apparent that you have to spend a lot more time investing in your software than they did because you have to have a differentiator. The key question you have to ask yourself is "if I were a customer, why would I choose my product over X" with X being your competition. You must be able to define clear reasons; after all, these are the things you are going to market your product with. Then you enter the cycle of trying to keep one step ahead of X, but that's a whole different story.

              *pre-emptive celebratory nipple tassle jiggle* - Sean Ewington

              "Mind bleach! Send me mind bleach!" - Nagy Vilmos

              CodeStash - Online Snippet Management | My blog | MoXAML PowerToys | Mole 2010 - debugging made easier

              M 2 Replies Last reply
              0
              • P Pete OHanlon

                Michael Haephrati wrote:

                Read about how Microsoft started

                Unfortunately, you are comparing apples and oranges here. When Microsoft launched, there weren't many companies doing what they did. Compare that with the market now, and it becomes apparent that you have to spend a lot more time investing in your software than they did because you have to have a differentiator. The key question you have to ask yourself is "if I were a customer, why would I choose my product over X" with X being your competition. You must be able to define clear reasons; after all, these are the things you are going to market your product with. Then you enter the cycle of trying to keep one step ahead of X, but that's a whole different story.

                *pre-emptive celebratory nipple tassle jiggle* - Sean Ewington

                "Mind bleach! Send me mind bleach!" - Nagy Vilmos

                CodeStash - Online Snippet Management | My blog | MoXAML PowerToys | Mole 2010 - debugging made easier

                M Offline
                M Offline
                Michael Haephrati
                wrote on last edited by
                #17

                I completely agree with you, just keep in mind that sometime you can do great things with little money and vice versa.

                1 Reply Last reply
                0
                • P pinifg

                  Dear developers, I just finished my project (outlook 2007 addin) and it is ready for deployment. Unfortunately, I don’t know how to Determine the Right Price for it that is because the price should be a function of the costs and practically maintenance. Can someone please list the maintenance costs of an application? I have difficulties particular in the ratio of tech support per user (maintenance costs) Tanks Patrick

                  L Offline
                  L Offline
                  Lost User
                  wrote on last edited by
                  #18

                  You can search about similar apps and their prices and comparing features of both. also it is important you notice to other important factors like Country you live, currently market situation and others. Regard -Amir Mohammad NAsrollahi

                  /* LIFE RUNS ON CODE */

                  1 Reply Last reply
                  0
                  • P pinifg

                    Dear developers, I just finished my project (outlook 2007 addin) and it is ready for deployment. Unfortunately, I don’t know how to Determine the Right Price for it that is because the price should be a function of the costs and practically maintenance. Can someone please list the maintenance costs of an application? I have difficulties particular in the ratio of tech support per user (maintenance costs) Tanks Patrick

                    S Offline
                    S Offline
                    Subramanyam Shankar
                    wrote on last edited by
                    #19

                    Costing a software product is also based on strategy. You can send it for lesser price at the beginning. So that more users can use your software and once the user base grows you can increase the price. You can read a case study and get some idea from it.

                    1 Reply Last reply
                    0
                    • J Joan M

                      Like mine, your answer is not complete: I'm working in the automation world, programming robots, CNC, PLC... to get machines work. In my case the time it takes to make an app is one of the most important factors. If one cpian asks that here I understand he/she is at least a small company, I don't know how many small companies become as big as Microsoft, but probably billing depending the amount of hours won't be a bad idea. In the other hand, if you are in the mobile app industry then you have to play with the number of apps you plan to sell and find another way to count the money the app should cost... So it is not easy to give a proper answer without clarifying the sector the OP works for.

                      [www.tamautomation.com] Robots, CNC and PLC machines for grinding and polishing.

                      M Offline
                      M Offline
                      Michael Haephrati
                      wrote on last edited by
                      #20

                      Its a matter of demand as well

                      - Michael Haephrati מיכאל האפרתי

                      1 Reply Last reply
                      0
                      • P Pete OHanlon

                        Michael Haephrati wrote:

                        Read about how Microsoft started

                        Unfortunately, you are comparing apples and oranges here. When Microsoft launched, there weren't many companies doing what they did. Compare that with the market now, and it becomes apparent that you have to spend a lot more time investing in your software than they did because you have to have a differentiator. The key question you have to ask yourself is "if I were a customer, why would I choose my product over X" with X being your competition. You must be able to define clear reasons; after all, these are the things you are going to market your product with. Then you enter the cycle of trying to keep one step ahead of X, but that's a whole different story.

                        *pre-emptive celebratory nipple tassle jiggle* - Sean Ewington

                        "Mind bleach! Send me mind bleach!" - Nagy Vilmos

                        CodeStash - Online Snippet Management | My blog | MoXAML PowerToys | Mole 2010 - debugging made easier

                        M Offline
                        M Offline
                        Michael Haephrati
                        wrote on last edited by
                        #21

                        I agree

                        - Michael Haephrati מיכאל האפרתי

                        Richard DeemingR 1 Reply Last reply
                        0
                        • M Michael Haephrati

                          I agree

                          - Michael Haephrati מיכאל האפרתי

                          Richard DeemingR Offline
                          Richard DeemingR Offline
                          Richard Deeming
                          wrote on last edited by
                          #22

                          You do realise the messages you're replying to are five years old, right? :doh:


                          "These people looked deep within my soul and assigned me a number based on the order in which I joined." - Homer

                          "These people looked deep within my soul and assigned me a number based on the order in which I joined" - Homer

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