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  3. Responsive Emails can go take a flying leap

Responsive Emails can go take a flying leap

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  • R RJOberg

    About a week ago, I remember reading JSOP's post about responsive web design being a PITA. I have to add that responsive email design makes me want to change my profession. :mad: Gmail strips out any style section or CSS so everything has to be inline. Outlook thinks we are still using IE8 or something equally archaic so doesn't support anything fluid and you have to use old school tables. Apple Mail doesn't support the max-width tag. Yahoo in their infinite wisdom treats media queries as word so you have to put a tag to tell them to ignore it. Apparently modern browsers now ignore conditional html entirely. And of course the user wants a two column layout with a three column footer. And I don't have the ability to say "No, that is just silly." The HTML document looks like some Frankenstein monster. It has a style section plus inline styles, conditional tables that get created if the person is using Outlook. Tables are no longer nested, they are rat's nested and some of the tables only being there some of the time makes it that much harder to keep an eye on what is happening. And all of this being sent from a system that is stripping out some of my HTML or better yet replacing it with what it thinks is better. X|

    M Offline
    M Offline
    Mladen Jankovic
    wrote on last edited by
    #9

    You should introduce them to wonderful technology called plain text emails. They look greater on any client/system/device.

    Commodore 64 emulator for Windows Phone

    1 Reply Last reply
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    • P Pualee

      You have clearly never had a marketing department as a client. :laugh: :laugh: :laugh:

      D Offline
      D Offline
      dandy72
      wrote on last edited by
      #10

      Pualee wrote:

      You have clearly never had a marketing department as a client.

      All marketing can come up with is brochures. In that spirit, just print the freakin' thing to a PDF.

      1 Reply Last reply
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      • R RJOberg

        About a week ago, I remember reading JSOP's post about responsive web design being a PITA. I have to add that responsive email design makes me want to change my profession. :mad: Gmail strips out any style section or CSS so everything has to be inline. Outlook thinks we are still using IE8 or something equally archaic so doesn't support anything fluid and you have to use old school tables. Apple Mail doesn't support the max-width tag. Yahoo in their infinite wisdom treats media queries as word so you have to put a tag to tell them to ignore it. Apparently modern browsers now ignore conditional html entirely. And of course the user wants a two column layout with a three column footer. And I don't have the ability to say "No, that is just silly." The HTML document looks like some Frankenstein monster. It has a style section plus inline styles, conditional tables that get created if the person is using Outlook. Tables are no longer nested, they are rat's nested and some of the tables only being there some of the time makes it that much harder to keep an eye on what is happening. And all of this being sent from a system that is stripping out some of my HTML or better yet replacing it with what it thinks is better. X|

        A Offline
        A Offline
        Andy Brummer
        wrote on last edited by
        #11

        That's one of the reasons that services like MailChimp prosper.

        Curvature of the Mind now with 3D

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        • Sander RosselS Sander Rossel

          But JSOP has guns...

          Visit my blog at Sander's bits - Writing the code you need. Or read my articles at my CodeProject profile.

          Simplicity is prerequisite for reliability. — Edsger W. Dijkstra

          Regards, Sander

          B Offline
          B Offline
          Brady Kelly
          wrote on last edited by
          #12

          You say that like it's a bad thing.

          No object is so beautiful that, under certain conditions, it will not look ugly. - Oscar Wilde

          Sander RosselS 1 Reply Last reply
          0
          • B Brady Kelly

            You say that like it's a bad thing.

            No object is so beautiful that, under certain conditions, it will not look ugly. - Oscar Wilde

            Sander RosselS Offline
            Sander RosselS Offline
            Sander Rossel
            wrote on last edited by
            #13

            I say that like Outlook can kiss its sorry ass goodbye :D

            Visit my blog at Sander's bits - Writing the code you need. Or read my articles at my CodeProject profile.

            Simplicity is prerequisite for reliability. — Edsger W. Dijkstra

            Regards, Sander

            B 1 Reply Last reply
            0
            • R RJOberg

              About a week ago, I remember reading JSOP's post about responsive web design being a PITA. I have to add that responsive email design makes me want to change my profession. :mad: Gmail strips out any style section or CSS so everything has to be inline. Outlook thinks we are still using IE8 or something equally archaic so doesn't support anything fluid and you have to use old school tables. Apple Mail doesn't support the max-width tag. Yahoo in their infinite wisdom treats media queries as word so you have to put a tag to tell them to ignore it. Apparently modern browsers now ignore conditional html entirely. And of course the user wants a two column layout with a three column footer. And I don't have the ability to say "No, that is just silly." The HTML document looks like some Frankenstein monster. It has a style section plus inline styles, conditional tables that get created if the person is using Outlook. Tables are no longer nested, they are rat's nested and some of the tables only being there some of the time makes it that much harder to keep an eye on what is happening. And all of this being sent from a system that is stripping out some of my HTML or better yet replacing it with what it thinks is better. X|

              M Offline
              M Offline
              Mark_Wallace
              wrote on last edited by
              #14

              Haven't you ever wondered why commercial e-mails are nothing but graphics? Format your text, take a snapshot, and stick it in. Job done, for 90% of the content. For the rest, use plain text, as much as possible.

              I wanna be a eunuchs developer! Pass me a bread knife!

              S 1 Reply Last reply
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              • R RJOberg

                I wish the minimal formatting was an option. And yes, all of those changes were made for a reason. But this is a newsletter that needs to have images, and pictures, and links, and... well you get the point. Plus it needs to look good in any email client the recipient might use. If the industry would just agree on one freakin standard and nuke Outlook from orbit I'd be much happier. I'd settle for nuking Outlook if agreeing on a standard isn't an option. I wish I could use anything that resembled a best practice, but when your customer has important enough to dictate their requirements you tend to do your best to make that happen. I am making the argument for a single column layout since that would simplify so much. Still leaves the Outlook problem but it gets rid of so many other problems.

                R Offline
                R Offline
                Rage
                wrote on last edited by
                #15

                RJOberg wrote:

                But this is a newsletter that needs to have images, and pictures, and links, and... well you get the point

                And I am soooooo happy Outlook does block this crapware I am being sent to.

                Do not escape reality : improve reality !

                R 1 Reply Last reply
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                • J Jeremy Falcon

                  RJOberg wrote:

                  I have to add that responsive email design makes me want to change my profession.

                  Email was never supposed replace a web page. Most of those things done are done for security to A: stop email harvesting and B: to prevent injectable attacks and C: probably just to annoy us. Just use minimal formatting, if they want a web experience, then toss in a link. Or just offer a plain text version. All you need is word wrap.

                  Jeremy Falcon

                  R Offline
                  R Offline
                  Rage
                  wrote on last edited by
                  #16

                  I wish I could upvote this 100 times.

                  Do not escape reality : improve reality !

                  J 1 Reply Last reply
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                  • Sander RosselS Sander Rossel

                    I say that like Outlook can kiss its sorry ass goodbye :D

                    Visit my blog at Sander's bits - Writing the code you need. Or read my articles at my CodeProject profile.

                    Simplicity is prerequisite for reliability. — Edsger W. Dijkstra

                    Regards, Sander

                    B Offline
                    B Offline
                    Brady Kelly
                    wrote on last edited by
                    #17

                    Outlook has been good to me, since around 2007 or so, on the few occasions I've had to use it. But I've never had to code around it.

                    No object is so beautiful that, under certain conditions, it will not look ugly. - Oscar Wilde

                    1 Reply Last reply
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                    • M Mark_Wallace

                      Haven't you ever wondered why commercial e-mails are nothing but graphics? Format your text, take a snapshot, and stick it in. Job done, for 90% of the content. For the rest, use plain text, as much as possible.

                      I wanna be a eunuchs developer! Pass me a bread knife!

                      S Offline
                      S Offline
                      Slacker007
                      wrote on last edited by
                      #18

                      :thumbsup:

                      1 Reply Last reply
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                      • R Rage

                        RJOberg wrote:

                        But this is a newsletter that needs to have images, and pictures, and links, and... well you get the point

                        And I am soooooo happy Outlook does block this crapware I am being sent to.

                        Do not escape reality : improve reality !

                        R Offline
                        R Offline
                        RJOberg
                        wrote on last edited by
                        #19

                        I'm happy it blocks that crap too. In fact most of the people out there block it, last stat I saw was something like 2/3 of of email users block images and other multimedia by default. But it doesn't matter. :sigh:

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                        • R Rage

                          I wish I could upvote this 100 times.

                          Do not escape reality : improve reality !

                          J Offline
                          J Offline
                          Jeremy Falcon
                          wrote on last edited by
                          #20

                          Why thank ya.

                          Jeremy Falcon

                          R 1 Reply Last reply
                          0
                          • J Jeremy Falcon

                            Why thank ya.

                            Jeremy Falcon

                            R Offline
                            R Offline
                            Rage
                            wrote on last edited by
                            #21

                            Because you're welcome. :)

                            Do not escape reality : improve reality !

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