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Code Project
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  3. new company name

new company name

Scheduled Pinned Locked Moved The Lounge
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  • D David Cunningham

    Jeremy Falcon wrote: How did you come up with the name Dundas? You don't want to know :-D and frankly it's that experience that has made me so aware of the importance of good naming. I figure I've spent somewhere around $2M trying to make the name 'Dundas' mean something to our target market, when something like 'ChartingComponents.com' probably would've been way more efficient. There are pros and cons to each approach however (unique word vs. generic term). For example investing in a brand over time gives you something of value, 'Xerox' is probably the best example of a made up word having great value. I'm sure it cost a fortune to establish it though. The local Toronto pizza mega-chain is called 'Pizza Pizza' and it's not too hard to figure out what they do. David David

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    Lost User
    wrote on last edited by
    #22

    David Cunningham wrote: You don't want to know... Eehhhhrrrrrrrr. Wrong answer Dave, we do wanna know. Michael Martin Australia "I suspect I will be impressed though, I am easy." - Paul Watson 21/09/2003

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    • J Jeremy Falcon

      To make a long story short, I lost the .com TLD of the old one I was using, so instead of coughing up $2,000 to ICANN :( to get it back I'm trying to find a new name. This is my progress so far... eteras.com To be pronounced similar to the LOTR city of Edoras in Rohan. Please vote 1 if it sucks or 5 if it doesn't suck for an ISV name. Oh, and feel free to be blunt. [edit] If you do a whois on it, it is me that owns it. I just registered it for one year while I decide if it's worth keeping. [/edit] Jeremy Falcon

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      David Wulff
      wrote on last edited by
      #23

      First time I read it as uterus. Might be worth bearing in mind? Edoras would be call though, is that a possible?


      David Wulff The Royal Woofle Museum

      Putting the laughter back into slaughter

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      • D David Wulff

        First time I read it as uterus. Might be worth bearing in mind? Edoras would be call though, is that a possible?


        David Wulff The Royal Woofle Museum

        Putting the laughter back into slaughter

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        Jeremy Falcon
        wrote on last edited by
        #24

        David Wulff wrote: First time I read it as uterus. ROTFLMAO! Yeah, I think I'm going with a new name. Jeremy Falcon

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        • C Christopher Duncan

          One test is to say it out loud in a crowded party and see how many people can remember it the next day, let alone how to spell it when they go looking for your web site. How easy it is to pronounce is surprisingly another factor. Eteras.com gets a one on the first aspect, and a two on the second since I'm not really sure by looking at the name how to pronounce it (your customers would not have read this post for the explanation). ShowProgramming.com was named when I was writing show control software for computerized lighting. Unfortunately, it's not terribly relevant to what I do these days, and I've been working on names, too, so I feel your pain. :-) Christopher Duncan Today's Corporate Battle Tactic Unite the Tribes: Ending Turf Wars for Career and Business Success The Career Programmer: Guerilla Tactics for an Imperfect World

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          Jeremy Falcon
          wrote on last edited by
          #25

          Christopher Duncan wrote: One test is to say it out loud in a crowded party and see how many people can remember it the next day, let alone how to spell it when they go looking for your web site. How easy it is to pronounce is surprisingly another factor. These are very good points, and I've decided to dump the name. :) Jeremy Falcon

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          • L Lost User

            A 1 because it sounds 'faceless' if that makes sense. I can't associate the name with anything. Elaine :rose: The tigress is here :-D

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            Jeremy Falcon
            wrote on last edited by
            #26

            Good point. Jeremy Falcon

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            • A Amit Dey

              Hi Jeremy, Well, it's your company, it's your software, it's your alpha brain-wave patterns, it's your blood, sweat and tears....it's your product, your services, your client's and ultimately your money....so why are you looking for so much of other's approval? :) anyway, just like you I too find it easier to handle COM and Visual C++ and am bloody and gibbering when it comes to actually naming my software company and registering a TLD. I would vote a 3 for your's though( a 5 if you are offering me a job):-O. tell me do you read Douglas Adams? (what a stupid Q! all programmer's worth their salt do this apart from drinking beer.....and surfing CP?) What Sector of the galaxy does the green-and-blue planet comes from that also lies on the faultline of the Improbability axis and can be visualized as a string of sausages? that's what I came up with 2 yrs of lateral thinking(but then I also have linguistic dyslexia) what I think I'm gonna go along with when it comes to my turn under the axe. :rose:

              Hush,hush... thought I heard you call my name now. Kula Shaker. Amit Dey Latest articles at CP -
              Writing Word addins Office addin

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              Jeremy Falcon
              wrote on last edited by
              #27

              Amit Dey wrote: so why are you looking for so much of other's approval? Because sometimes a winning idea doesn't start in your own mind. ;) Jeremy Falcon

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              • D David Wulff

                First time I read it as uterus. Might be worth bearing in mind? Edoras would be call though, is that a possible?


                David Wulff The Royal Woofle Museum

                Putting the laughter back into slaughter

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                Jeremy Falcon
                wrote on last edited by
                #28

                David Wulff wrote: Edoras would be call though, is that a possible? BTW, Edoras.com is taken. :( Jeremy Falcon

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                • J Jeremy Falcon

                  David Wulff wrote: Edoras would be call though, is that a possible? BTW, Edoras.com is taken. :( Jeremy Falcon

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                  Roger Wright
                  wrote on last edited by
                  #29

                  Jeremy Falcon wrote: Edoras.com is taken. On the other hand, Uterus.com is still available.:-D Heard in Bullhead City - "You haven't lost your girl -
                  you've just lost your turn..." [sigh] So true...

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                  • R Roger Wright

                    Jeremy Falcon wrote: Edoras.com is taken. On the other hand, Uterus.com is still available.:-D Heard in Bullhead City - "You haven't lost your girl -
                    you've just lost your turn..." [sigh] So true...

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                    Jeremy Falcon
                    wrote on last edited by
                    #30

                    Hmm... :-D Jeremy Falcon

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                    • C cmk

                      David Cunningham wrote: Jeremy Falcon wrote: How did you come up with the name Dundas? You don't want to know and frankly it's that experience that has made me so aware of the importance of good naming. I always assumed you had a shop/office on Dundas street in southern Ontario, were trying to think of a name and got so frustrated that you just went "damn it, we'll use Dundas for now and change it later". ...cmk Save the whales - collect the whole set

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                      John McIlroy
                      wrote on last edited by
                      #31

                      That's pretty close to how I remember it happening. >>>Jeremy Falcon wrote: How did you come up with the name Dundas? You don't want to know and frankly it's that experience that has made me so aware of the importance of good naming. I always assumed you had a shop/office on Dundas street in southern Ontario, were trying to think of a name and got so frustrated that you just went "damn it, we'll use Dundas for now and change it later".<<<

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