Seriously though, the interchanging of its and it's bugs me too. I should hang my head in shame.

Well done. Obviously this was a deliferate mistale. for your cunning, you win the number 547521456988. Had you noticed the deliferate mistale just 3 minutes earlier you would have taken the Ferrari ;)

Nearly everyone in this thread has used bad English. You cannot combine your and you're as they have different meanings; the first is used when referring to something that is owned by a person (the possessive form of you), the second is a contraction of 'you are'. Again, the apostrophe in Achilles' is a used to denote possession, as in John's car, we just don't add an s to a word that ends in an s. Its the same thing for Their, There, They're. They all have different meanings. If you use bad English, it makes anything you write harder to read, and the reader might well make judgments about the person who wrote it. IMHO Gramr iS Gr8 :) LoL

iFone :) or maybe eyePhone or iCall