so how does one sell software these days?
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I'm a programmer, that's pretty much all I've ever done. I live in America, a country with great national parks, wonderful bookstores and libraries, well organized sports teams, and hey!, this is where the internet was invented (even if it wasn't invented by a foolish man from Tennessee.) But ah, how does one sell software these days? Years ago, ah, early '90s I think, I tried to do business with MS, they made the right noises for a while but, no, turns out they were just kicking the tires. And really, I'm just not a Microsoft kind of guy. (My tastes are much closer to UNIX and Linux.) So my question, how does one sell software these days? I've been doing research for a lab for the past 15-20 years or so, and the group is getting back into financial apps and I just don't want to do that anymore. I have some programs that do some pretty unusual things. But I have no idea how to sell my goods. My email address is: repeatable_compression@yahoo.com
Member 10214013 wrote:
I live in America North America, a country with great national parks, wonderful bookstores and libraries, well organized sports teams, and hey!, this is where the internet was invented (even if it wasn't invented by a foolish man from Tennessee.)
Sorry, but America is a whole continent. ;P Regarding your questions, if you have only done programming, and never ever attempted being a sales man, then you will face tough times, my recommendation is to get a team that's well balanced to sell, promote and develop your solutions, it doesn't have to be a big team, just around 4 persons will suffice, but they must be motivated and tough, because, most likely, at the beginning there won't be any money.
CEO at: - Rafaga Systems - Para Facturas - Modern Components for the moment...
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Member 10214013 wrote:
I live in America North America, a country with great national parks, wonderful bookstores and libraries, well organized sports teams, and hey!, this is where the internet was invented (even if it wasn't invented by a foolish man from Tennessee.)
Sorry, but America is a whole continent. ;P Regarding your questions, if you have only done programming, and never ever attempted being a sales man, then you will face tough times, my recommendation is to get a team that's well balanced to sell, promote and develop your solutions, it doesn't have to be a big team, just around 4 persons will suffice, but they must be motivated and tough, because, most likely, at the beginning there won't be any money.
CEO at: - Rafaga Systems - Para Facturas - Modern Components for the moment...
RafagaX wrote:
America is a whole continent
Two whole continents and several nearby islands (some a little too nearby).
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RafagaX wrote:
America is a whole continent
Two whole continents and several nearby islands (some a little too nearby).
This space intentionally left blank.
:rolleyes:
CEO at: - Rafaga Systems - Para Facturas - Modern Components for the moment...
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I'm a programmer, that's pretty much all I've ever done. I live in America, a country with great national parks, wonderful bookstores and libraries, well organized sports teams, and hey!, this is where the internet was invented (even if it wasn't invented by a foolish man from Tennessee.) But ah, how does one sell software these days? Years ago, ah, early '90s I think, I tried to do business with MS, they made the right noises for a while but, no, turns out they were just kicking the tires. And really, I'm just not a Microsoft kind of guy. (My tastes are much closer to UNIX and Linux.) So my question, how does one sell software these days? I've been doing research for a lab for the past 15-20 years or so, and the group is getting back into financial apps and I just don't want to do that anymore. I have some programs that do some pretty unusual things. But I have no idea how to sell my goods. My email address is: repeatable_compression@yahoo.com
FWIW from WikiPedia : "...Gore's legislation also helped fund the National Center for Supercomputing Applications at the University of Illinois, where a team of programmers, including Netscape founder Marc Andreessen, created the Mosaic Web browser, the commercial Internet's technological springboard. 'If it had been left to private industry, it wouldn't have happened,' Andreessen says of Gore's bill, 'at least, not until years later...." There's lot more in WikiPedia regarding Gore's involvement and a lot of credit given to him by many in the industry. Again, FWIW.
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In the Olde Tyme Days we used to duplicate the disks and hang them on hooks in baggies at the local computer store. Sadly those days are gone. Then there was start your own company and find a software publisher like Hayden or Ashton-Tate. Sadly those days are gone as well. Then there was the hope that you'd be bought out by some larger company that wanted to Embrace, Extend, Extinguish. (you know who I'm talking about) Today I'd say you'd at least have to purchase a domain name and put up a web site. PLEASE don't come up with a goofy name and then fill your pages with how it slices and dices and will restore your virility and forget to mention what it does. I've seen too many of those. If you have a working prototype, maybe go to Kickstarter and ask for funding to at least get the name out there and have money to pay for a well written user manual and/or packaging.
Psychosis at 10 Film at 11 Those who do not remember the past, are doomed to repeat it. Those who do not remember the past, cannot build upon it.
I like your poetic answer. Yeah, I agree with your comments. I wrote my question hoping to obtain wise answers that would help me develop real insight. Which is exactly what I've been getting and trying to do. Now I have to be sufficiently wise enough to understand what has been said and to make a few business decisions. One conclusion: I'm not open to being bought out my America's biggest companies. But I might go for selling out to a slightly smaller firm. Less money, I know. That would be okay. I have two products, each is completely unique, with no competition at present. Only one is camera ready complete, which is all I need.
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FWIW from WikiPedia : "...Gore's legislation also helped fund the National Center for Supercomputing Applications at the University of Illinois, where a team of programmers, including Netscape founder Marc Andreessen, created the Mosaic Web browser, the commercial Internet's technological springboard. 'If it had been left to private industry, it wouldn't have happened,' Andreessen says of Gore's bill, 'at least, not until years later...." There's lot more in WikiPedia regarding Gore's involvement and a lot of credit given to him by many in the industry. Again, FWIW.
None of what you say involves Al Gore sitting down and thinking "Hey!, why don't we develop inter-machine communications so people can communicate over a network." That's the key component with regard to the internet and that was the work of others, such as Mr. Andreesen.
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I like your poetic answer. Yeah, I agree with your comments. I wrote my question hoping to obtain wise answers that would help me develop real insight. Which is exactly what I've been getting and trying to do. Now I have to be sufficiently wise enough to understand what has been said and to make a few business decisions. One conclusion: I'm not open to being bought out my America's biggest companies. But I might go for selling out to a slightly smaller firm. Less money, I know. That would be okay. I have two products, each is completely unique, with no competition at present. Only one is camera ready complete, which is all I need.
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I like your poetic answer. Yeah, I agree with your comments. I wrote my question hoping to obtain wise answers that would help me develop real insight. Which is exactly what I've been getting and trying to do. Now I have to be sufficiently wise enough to understand what has been said and to make a few business decisions. One conclusion: I'm not open to being bought out my America's biggest companies. But I might go for selling out to a slightly smaller firm. Less money, I know. That would be okay. I have two products, each is completely unique, with no competition at present. Only one is camera ready complete, which is all I need.
You definitely need a website; and so that people can find you, you need to read up on SEO (search engine optimization). Think up some key words that describe you product, Google them, and check out who your competition is. If you can create a page that will "rank up there", then you will get noticed. Google has guides to help you with making your pages "search friendly" (SEO is actually not that difficult). Further on, there are some really simple and economical ways to create an e-commerce site, with shopping cart and a link to PayPal that can be managed by a one-man operation. (I'm currently supporting someone else's desk-top app that is sold on the internet; so I know it works. Anyway, most users can't tell the difference between a desktop app or a "web app" since almost everyone has a full-time internet connection these days...)
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I'm a programmer, that's pretty much all I've ever done. I live in America, a country with great national parks, wonderful bookstores and libraries, well organized sports teams, and hey!, this is where the internet was invented (even if it wasn't invented by a foolish man from Tennessee.) But ah, how does one sell software these days? Years ago, ah, early '90s I think, I tried to do business with MS, they made the right noises for a while but, no, turns out they were just kicking the tires. And really, I'm just not a Microsoft kind of guy. (My tastes are much closer to UNIX and Linux.) So my question, how does one sell software these days? I've been doing research for a lab for the past 15-20 years or so, and the group is getting back into financial apps and I just don't want to do that anymore. I have some programs that do some pretty unusual things. But I have no idea how to sell my goods. My email address is: repeatable_compression@yahoo.com
Member 10214013 wrote:
But ah, how does one sell software these days?
Same way one sells a car. Same way software was sold in 90s (social media is just another media.)
Member 10214013 wrote:
I tried to do business with MS, they made the right noises for a while but, no, turns out they were just kicking the tires. And really, I'm just not a Microsoft kind of guy.
The most likely way to succeed at sales is to have someone that is actually a salesman do the selling. And if you have a really good salesman then you will have sales. And none of that of course has anything to do with being a good programmer.
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I'm a programmer, that's pretty much all I've ever done. I live in America, a country with great national parks, wonderful bookstores and libraries, well organized sports teams, and hey!, this is where the internet was invented (even if it wasn't invented by a foolish man from Tennessee.) But ah, how does one sell software these days? Years ago, ah, early '90s I think, I tried to do business with MS, they made the right noises for a while but, no, turns out they were just kicking the tires. And really, I'm just not a Microsoft kind of guy. (My tastes are much closer to UNIX and Linux.) So my question, how does one sell software these days? I've been doing research for a lab for the past 15-20 years or so, and the group is getting back into financial apps and I just don't want to do that anymore. I have some programs that do some pretty unusual things. But I have no idea how to sell my goods. My email address is: repeatable_compression@yahoo.com
I once read somewhere (but I don't remember who said it) that, if people know you they will listen to you, if people trust you they will buy from you. You will still need to be out there where people can see you (even if it's just digitally). You will still have to sell a sales team on your product before they can sell it for you. Unless someone sees an opportunity that your product provides for them to make money. Try to get people talking about you and your product (good, bad or indifferent).
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Simon O'Riordan from UK wrote:
The product was (is) a webcam application with face detection that snaps a picture when it sees a face and uploads it to ftp
Great idea. However your experience reminds me of mid-80's when I was trying to sell people on this crazy idea called "voicemail". I had an Apple II with an AppleCat modem with DTMF and a 128K RAM card for storage. Most common comment was, "Why should I spend $2000 for something I can do with a $100 tape answering machine?" They just didn't get it. However the Telco's were better positioned than me to finally roll stuff like that out, but I just look back and shake my head at how ubiquitous voicemail is nowadays.
Psychosis at 10 Film at 11 Those who do not remember the past, are doomed to repeat it. Those who do not remember the past, cannot build upon it.
Yes. My last fig-leaf is that I haven't open sourced it yet, but in any case it's pretty simple to implement.