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  3. Regarding the bankruptcy filing of Gibson Guitars

Regarding the bankruptcy filing of Gibson Guitars

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  • M Offline
    M Offline
    Marc Clifton
    wrote on last edited by
    #1

    An interesting write-up on Marketwatch: [We asked musicians why guitar companies like Gibson are struggling and how to revive them - MarketWatch](https://www.marketwatch.com/story/we-asked-guitarists-why-guitar-companies-like-gibson-are-struggling-and-how-to-revive-them-2018-05-04) > Gibson pursued a diversification strategy as a “music lifestyle” brand, pivoting unsuccessfully into the home entertainment and audio-equipment industries. The company has announced it will liquidate its consumer-electronics business while restructuring its business to focus on its musical instruments. > “They are an iconic American brand but the people who ran the company got greedy and started doing things that weren’t what got them there. The problem wasn’t people not buying enough guitars; it was the way they were running their business,” (Stevie Salas) (and the reason I'm posting this here in the Lounge is that it's a follow-up to a post made here, I guess about a week ago.)

    Latest Article - Building a Prototype Web-Based Diagramming Tool with SVG and Javascript Learning to code with python is like learning to swim with those little arm floaties. It gives you undeserved confidence and will eventually drown you. - DangerBunny Artificial intelligence is the only remedy for natural stupidity. - CDP1802

    S R R L V 10 Replies Last reply
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    • M Marc Clifton

      An interesting write-up on Marketwatch: [We asked musicians why guitar companies like Gibson are struggling and how to revive them - MarketWatch](https://www.marketwatch.com/story/we-asked-guitarists-why-guitar-companies-like-gibson-are-struggling-and-how-to-revive-them-2018-05-04) > Gibson pursued a diversification strategy as a “music lifestyle” brand, pivoting unsuccessfully into the home entertainment and audio-equipment industries. The company has announced it will liquidate its consumer-electronics business while restructuring its business to focus on its musical instruments. > “They are an iconic American brand but the people who ran the company got greedy and started doing things that weren’t what got them there. The problem wasn’t people not buying enough guitars; it was the way they were running their business,” (Stevie Salas) (and the reason I'm posting this here in the Lounge is that it's a follow-up to a post made here, I guess about a week ago.)

      Latest Article - Building a Prototype Web-Based Diagramming Tool with SVG and Javascript Learning to code with python is like learning to swim with those little arm floaties. It gives you undeserved confidence and will eventually drown you. - DangerBunny Artificial intelligence is the only remedy for natural stupidity. - CDP1802

      S Offline
      S Offline
      Slacker007
      wrote on last edited by
      #2

      Marc Clifton wrote:

      the people who ran the company got greedy

      I haven't read the article yet, but this part is probably the most important reason for the bankruptcy. I hope they learned their lesson(s) and are on the road to getting their act together.

      1 Reply Last reply
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      • M Marc Clifton

        An interesting write-up on Marketwatch: [We asked musicians why guitar companies like Gibson are struggling and how to revive them - MarketWatch](https://www.marketwatch.com/story/we-asked-guitarists-why-guitar-companies-like-gibson-are-struggling-and-how-to-revive-them-2018-05-04) > Gibson pursued a diversification strategy as a “music lifestyle” brand, pivoting unsuccessfully into the home entertainment and audio-equipment industries. The company has announced it will liquidate its consumer-electronics business while restructuring its business to focus on its musical instruments. > “They are an iconic American brand but the people who ran the company got greedy and started doing things that weren’t what got them there. The problem wasn’t people not buying enough guitars; it was the way they were running their business,” (Stevie Salas) (and the reason I'm posting this here in the Lounge is that it's a follow-up to a post made here, I guess about a week ago.)

        Latest Article - Building a Prototype Web-Based Diagramming Tool with SVG and Javascript Learning to code with python is like learning to swim with those little arm floaties. It gives you undeserved confidence and will eventually drown you. - DangerBunny Artificial intelligence is the only remedy for natural stupidity. - CDP1802

        R Offline
        R Offline
        R Giskard Reventlov
        wrote on last edited by
        #3

        They should string 'em up!

        Keep your friends close. Keep Kill your enemies closer. The End

        OriginalGriffO 1 Reply Last reply
        0
        • M Marc Clifton

          An interesting write-up on Marketwatch: [We asked musicians why guitar companies like Gibson are struggling and how to revive them - MarketWatch](https://www.marketwatch.com/story/we-asked-guitarists-why-guitar-companies-like-gibson-are-struggling-and-how-to-revive-them-2018-05-04) > Gibson pursued a diversification strategy as a “music lifestyle” brand, pivoting unsuccessfully into the home entertainment and audio-equipment industries. The company has announced it will liquidate its consumer-electronics business while restructuring its business to focus on its musical instruments. > “They are an iconic American brand but the people who ran the company got greedy and started doing things that weren’t what got them there. The problem wasn’t people not buying enough guitars; it was the way they were running their business,” (Stevie Salas) (and the reason I'm posting this here in the Lounge is that it's a follow-up to a post made here, I guess about a week ago.)

          Latest Article - Building a Prototype Web-Based Diagramming Tool with SVG and Javascript Learning to code with python is like learning to swim with those little arm floaties. It gives you undeserved confidence and will eventually drown you. - DangerBunny Artificial intelligence is the only remedy for natural stupidity. - CDP1802

          R Offline
          R Offline
          Rick York
          wrote on last edited by
          #4

          Yes, I remember the original post and my comment of explanation was pretty much the same thing. Their diversification is what caused their troubles.

          1 Reply Last reply
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          • R R Giskard Reventlov

            They should string 'em up!

            Keep your friends close. Keep Kill your enemies closer. The End

            OriginalGriffO Offline
            OriginalGriffO Offline
            OriginalGriff
            wrote on last edited by
            #5

            Don't fret: somebody will!

            Bad command or file name. Bad, bad command! Sit! Stay! Staaaay... AntiTwitter: @DalekDave is now a follower!

            "I have no idea what I did, but I'm taking full credit for it." - ThisOldTony
            "Common sense is so rare these days, it should be classified as a super power" - Random T-shirt

            pkfoxP 1 Reply Last reply
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            • OriginalGriffO OriginalGriff

              Don't fret: somebody will!

              Bad command or file name. Bad, bad command! Sit! Stay! Staaaay... AntiTwitter: @DalekDave is now a follower!

              pkfoxP Offline
              pkfoxP Offline
              pkfox
              wrote on last edited by
              #6

              You've got some neck :laugh: or you're nuts

              We can’t stop here, this is bat country - Hunter S Thompson RIP

              OriginalGriffO 1 Reply Last reply
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              • pkfoxP pkfox

                You've got some neck :laugh: or you're nuts

                We can’t stop here, this is bat country - Hunter S Thompson RIP

                OriginalGriffO Offline
                OriginalGriffO Offline
                OriginalGriff
                wrote on last edited by
                #7

                I'm just trying to bridge the gap.

                Bad command or file name. Bad, bad command! Sit! Stay! Staaaay... AntiTwitter: @DalekDave is now a follower!

                "I have no idea what I did, but I'm taking full credit for it." - ThisOldTony
                "Common sense is so rare these days, it should be classified as a super power" - Random T-shirt

                L 1 Reply Last reply
                0
                • M Marc Clifton

                  An interesting write-up on Marketwatch: [We asked musicians why guitar companies like Gibson are struggling and how to revive them - MarketWatch](https://www.marketwatch.com/story/we-asked-guitarists-why-guitar-companies-like-gibson-are-struggling-and-how-to-revive-them-2018-05-04) > Gibson pursued a diversification strategy as a “music lifestyle” brand, pivoting unsuccessfully into the home entertainment and audio-equipment industries. The company has announced it will liquidate its consumer-electronics business while restructuring its business to focus on its musical instruments. > “They are an iconic American brand but the people who ran the company got greedy and started doing things that weren’t what got them there. The problem wasn’t people not buying enough guitars; it was the way they were running their business,” (Stevie Salas) (and the reason I'm posting this here in the Lounge is that it's a follow-up to a post made here, I guess about a week ago.)

                  Latest Article - Building a Prototype Web-Based Diagramming Tool with SVG and Javascript Learning to code with python is like learning to swim with those little arm floaties. It gives you undeserved confidence and will eventually drown you. - DangerBunny Artificial intelligence is the only remedy for natural stupidity. - CDP1802

                  L Offline
                  L Offline
                  Lost User
                  wrote on last edited by
                  #8

                  Much the same happened in the UK some years ago, to General Electric, run by Arnold Weinstock[^]. A successful company that made money by sticking to its core business and not throwing money away on mad projects. Once it got taken over by "people who understood modern business" it lost value and credibility very quickly.

                  1 Reply Last reply
                  0
                  • M Marc Clifton

                    An interesting write-up on Marketwatch: [We asked musicians why guitar companies like Gibson are struggling and how to revive them - MarketWatch](https://www.marketwatch.com/story/we-asked-guitarists-why-guitar-companies-like-gibson-are-struggling-and-how-to-revive-them-2018-05-04) > Gibson pursued a diversification strategy as a “music lifestyle” brand, pivoting unsuccessfully into the home entertainment and audio-equipment industries. The company has announced it will liquidate its consumer-electronics business while restructuring its business to focus on its musical instruments. > “They are an iconic American brand but the people who ran the company got greedy and started doing things that weren’t what got them there. The problem wasn’t people not buying enough guitars; it was the way they were running their business,” (Stevie Salas) (and the reason I'm posting this here in the Lounge is that it's a follow-up to a post made here, I guess about a week ago.)

                    Latest Article - Building a Prototype Web-Based Diagramming Tool with SVG and Javascript Learning to code with python is like learning to swim with those little arm floaties. It gives you undeserved confidence and will eventually drown you. - DangerBunny Artificial intelligence is the only remedy for natural stupidity. - CDP1802

                    V Offline
                    V Offline
                    V 0
                    wrote on last edited by
                    #9

                    Personally I think they diversified too quickly. The jump from guitars to home entertainment is just too large. What they should have done is gone, is going, or in the direction of other instruments or in the amplification realm (like Fender) or into pedals and effects. From amplification to sound systems is not a too huge step and from that they could jump to their home entertainment business desire. (I'm talking at least 2 decades here) But that's just my opinion. They'll probably sell of most or all of their side businesses and will have to find a new invester for the instrument making part. Now I need to check my bank account if I have enough money :-\

                    V.

                    M R 2 Replies Last reply
                    0
                    • M Marc Clifton

                      An interesting write-up on Marketwatch: [We asked musicians why guitar companies like Gibson are struggling and how to revive them - MarketWatch](https://www.marketwatch.com/story/we-asked-guitarists-why-guitar-companies-like-gibson-are-struggling-and-how-to-revive-them-2018-05-04) > Gibson pursued a diversification strategy as a “music lifestyle” brand, pivoting unsuccessfully into the home entertainment and audio-equipment industries. The company has announced it will liquidate its consumer-electronics business while restructuring its business to focus on its musical instruments. > “They are an iconic American brand but the people who ran the company got greedy and started doing things that weren’t what got them there. The problem wasn’t people not buying enough guitars; it was the way they were running their business,” (Stevie Salas) (and the reason I'm posting this here in the Lounge is that it's a follow-up to a post made here, I guess about a week ago.)

                      Latest Article - Building a Prototype Web-Based Diagramming Tool with SVG and Javascript Learning to code with python is like learning to swim with those little arm floaties. It gives you undeserved confidence and will eventually drown you. - DangerBunny Artificial intelligence is the only remedy for natural stupidity. - CDP1802

                      D Offline
                      D Offline
                      den2k88
                      wrote on last edited by
                      #10

                      They literally shred their capital.

                      GCS d-- s-/++ a- C++++ U+++ P- L+@ E-- W++ N+ o+ K- w+++ O? M-- V? PS+ PE- Y+ PGP t+ 5? X R+++ tv-- b+(+++) DI+++ D++ G e++ h--- ++>+++ y+++*      Weapons extension: ma- k++ F+2 X

                      1 Reply Last reply
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                      • V V 0

                        Personally I think they diversified too quickly. The jump from guitars to home entertainment is just too large. What they should have done is gone, is going, or in the direction of other instruments or in the amplification realm (like Fender) or into pedals and effects. From amplification to sound systems is not a too huge step and from that they could jump to their home entertainment business desire. (I'm talking at least 2 decades here) But that's just my opinion. They'll probably sell of most or all of their side businesses and will have to find a new invester for the instrument making part. Now I need to check my bank account if I have enough money :-\

                        V.

                        M Offline
                        M Offline
                        Munchies_Matt
                        wrote on last edited by
                        #11

                        Pedals, other instruments, it is all small scale though. Home entertainment is a massive one. Clearly someone at Gibson said "we have this massive name, iconic, if we make consumer electronics for a huge market like this we are bound to dominate it" But they got it wrong, their product didnt sell/didnt appeal outside of the music world, or their product wasnt good enough.

                        1 Reply Last reply
                        0
                        • M Marc Clifton

                          An interesting write-up on Marketwatch: [We asked musicians why guitar companies like Gibson are struggling and how to revive them - MarketWatch](https://www.marketwatch.com/story/we-asked-guitarists-why-guitar-companies-like-gibson-are-struggling-and-how-to-revive-them-2018-05-04) > Gibson pursued a diversification strategy as a “music lifestyle” brand, pivoting unsuccessfully into the home entertainment and audio-equipment industries. The company has announced it will liquidate its consumer-electronics business while restructuring its business to focus on its musical instruments. > “They are an iconic American brand but the people who ran the company got greedy and started doing things that weren’t what got them there. The problem wasn’t people not buying enough guitars; it was the way they were running their business,” (Stevie Salas) (and the reason I'm posting this here in the Lounge is that it's a follow-up to a post made here, I guess about a week ago.)

                          Latest Article - Building a Prototype Web-Based Diagramming Tool with SVG and Javascript Learning to code with python is like learning to swim with those little arm floaties. It gives you undeserved confidence and will eventually drown you. - DangerBunny Artificial intelligence is the only remedy for natural stupidity. - CDP1802

                          L Offline
                          L Offline
                          Lost User
                          wrote on last edited by
                          #12

                          These seem to be the opinions of musicians who while they have a genuine interest in Gibson are not business people. The worldwide sales of Gibson and Fender guitars are under pressure from cheaper alternatives (often unashamed copies). The actions of the executives could have been genuine albeit misguided measures to bolster the company and save the brand. No company can rest on it's laurels, it is either growing or declining. Gibson appears to have some good chance of survival but many iconic brands have succumbed. This is often due to unfair competition in the form of blatant theft of intellectual property.

                          Peter Wasser "The whole problem with the world is that fools and fanatics are always so certain of themselves, and wiser people so full of doubts." - Bertrand Russell

                          K 1 Reply Last reply
                          0
                          • M Marc Clifton

                            An interesting write-up on Marketwatch: [We asked musicians why guitar companies like Gibson are struggling and how to revive them - MarketWatch](https://www.marketwatch.com/story/we-asked-guitarists-why-guitar-companies-like-gibson-are-struggling-and-how-to-revive-them-2018-05-04) > Gibson pursued a diversification strategy as a “music lifestyle” brand, pivoting unsuccessfully into the home entertainment and audio-equipment industries. The company has announced it will liquidate its consumer-electronics business while restructuring its business to focus on its musical instruments. > “They are an iconic American brand but the people who ran the company got greedy and started doing things that weren’t what got them there. The problem wasn’t people not buying enough guitars; it was the way they were running their business,” (Stevie Salas) (and the reason I'm posting this here in the Lounge is that it's a follow-up to a post made here, I guess about a week ago.)

                            Latest Article - Building a Prototype Web-Based Diagramming Tool with SVG and Javascript Learning to code with python is like learning to swim with those little arm floaties. It gives you undeserved confidence and will eventually drown you. - DangerBunny Artificial intelligence is the only remedy for natural stupidity. - CDP1802

                            C Offline
                            C Offline
                            CPallini
                            wrote on last edited by
                            #13

                            The problem with damned good products is they are, well, damned good. I'm using my Garmin Forerunner 310XT since 2012. It doesn't break.

                            1 Reply Last reply
                            0
                            • M Marc Clifton

                              An interesting write-up on Marketwatch: [We asked musicians why guitar companies like Gibson are struggling and how to revive them - MarketWatch](https://www.marketwatch.com/story/we-asked-guitarists-why-guitar-companies-like-gibson-are-struggling-and-how-to-revive-them-2018-05-04) > Gibson pursued a diversification strategy as a “music lifestyle” brand, pivoting unsuccessfully into the home entertainment and audio-equipment industries. The company has announced it will liquidate its consumer-electronics business while restructuring its business to focus on its musical instruments. > “They are an iconic American brand but the people who ran the company got greedy and started doing things that weren’t what got them there. The problem wasn’t people not buying enough guitars; it was the way they were running their business,” (Stevie Salas) (and the reason I'm posting this here in the Lounge is that it's a follow-up to a post made here, I guess about a week ago.)

                              Latest Article - Building a Prototype Web-Based Diagramming Tool with SVG and Javascript Learning to code with python is like learning to swim with those little arm floaties. It gives you undeserved confidence and will eventually drown you. - DangerBunny Artificial intelligence is the only remedy for natural stupidity. - CDP1802

                              G Offline
                              G Offline
                              glennPattonWork3
                              wrote on last edited by
                              #14

                              It seems to me that it was a more dramatic version of what happened to Fender when CBS had its hold over them, 'you make guitars out of wood, you have a furniture factory' and it went down hill from there, you have to wonder if the older crafts men at Legend who were in the old Gibson factory before it moved, kept going might take back the name. Gibson didn't have the same foot print Fender did in amplifiers and pedals. I have seen a Gibson amp from the 70's but it was not great. Did Gibson see then Fender example and try to copy it?

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                              • OriginalGriffO OriginalGriff

                                I'm just trying to bridge the gap.

                                Bad command or file name. Bad, bad command! Sit! Stay! Staaaay... AntiTwitter: @DalekDave is now a follower!

                                L Offline
                                L Offline
                                Lost User
                                wrote on last edited by
                                #15

                                Didn't we all these guitar puns last week. :)

                                S 1 Reply Last reply
                                0
                                • L Lost User

                                  These seem to be the opinions of musicians who while they have a genuine interest in Gibson are not business people. The worldwide sales of Gibson and Fender guitars are under pressure from cheaper alternatives (often unashamed copies). The actions of the executives could have been genuine albeit misguided measures to bolster the company and save the brand. No company can rest on it's laurels, it is either growing or declining. Gibson appears to have some good chance of survival but many iconic brands have succumbed. This is often due to unfair competition in the form of blatant theft of intellectual property.

                                  Peter Wasser "The whole problem with the world is that fools and fanatics are always so certain of themselves, and wiser people so full of doubts." - Bertrand Russell

                                  K Offline
                                  K Offline
                                  kakan
                                  wrote on last edited by
                                  #16

                                  Real Gibson guitars are expected to be expensive in the world of musicians. That's the way it is. When (and if) you sell them, you will get good money for them. That's not the case for the copies.

                                  Leslie Nielsen: We're sorry to bother you at such a time like this, Mrs. Twice. We would have come earlier, but your husband wasn't dead then.

                                  1 Reply Last reply
                                  0
                                  • M Marc Clifton

                                    An interesting write-up on Marketwatch: [We asked musicians why guitar companies like Gibson are struggling and how to revive them - MarketWatch](https://www.marketwatch.com/story/we-asked-guitarists-why-guitar-companies-like-gibson-are-struggling-and-how-to-revive-them-2018-05-04) > Gibson pursued a diversification strategy as a “music lifestyle” brand, pivoting unsuccessfully into the home entertainment and audio-equipment industries. The company has announced it will liquidate its consumer-electronics business while restructuring its business to focus on its musical instruments. > “They are an iconic American brand but the people who ran the company got greedy and started doing things that weren’t what got them there. The problem wasn’t people not buying enough guitars; it was the way they were running their business,” (Stevie Salas) (and the reason I'm posting this here in the Lounge is that it's a follow-up to a post made here, I guess about a week ago.)

                                    Latest Article - Building a Prototype Web-Based Diagramming Tool with SVG and Javascript Learning to code with python is like learning to swim with those little arm floaties. It gives you undeserved confidence and will eventually drown you. - DangerBunny Artificial intelligence is the only remedy for natural stupidity. - CDP1802

                                    realJSOPR Offline
                                    realJSOPR Offline
                                    realJSOP
                                    wrote on last edited by
                                    #17

                                    Semi-related note- among my dad's five guitars, there is a 1956 Gibson J-45 Sunburst acoustic. When he passed away, he stipulated that his wife would put the guitar names in a hat and all five of us kids would get to pick from the hat. This event has not yet occurred. But I hope I'm the one that draws the Gibson. I fear that my brother and sisters would immediately sell it - it's worth at least $5k.

                                    ".45 ACP - because shooting twice is just silly" - JSOP, 2010
                                    -----
                                    You can never have too much ammo - unless you're swimming, or on fire. - JSOP, 2010
                                    -----
                                    When you pry the gun from my cold dead hands, be careful - the barrel will be very hot. - JSOP, 2013

                                    D 1 Reply Last reply
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                                    • realJSOPR realJSOP

                                      Semi-related note- among my dad's five guitars, there is a 1956 Gibson J-45 Sunburst acoustic. When he passed away, he stipulated that his wife would put the guitar names in a hat and all five of us kids would get to pick from the hat. This event has not yet occurred. But I hope I'm the one that draws the Gibson. I fear that my brother and sisters would immediately sell it - it's worth at least $5k.

                                      ".45 ACP - because shooting twice is just silly" - JSOP, 2010
                                      -----
                                      You can never have too much ammo - unless you're swimming, or on fire. - JSOP, 2010
                                      -----
                                      When you pry the gun from my cold dead hands, be careful - the barrel will be very hot. - JSOP, 2013

                                      D Offline
                                      D Offline
                                      Duncan Edwards Jones
                                      wrote on last edited by
                                      #18

                                      What a great thing to put in a will. (I should probably put my GT6 and my whisky collection in a similar clause)

                                      1 Reply Last reply
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                                      • V V 0

                                        Personally I think they diversified too quickly. The jump from guitars to home entertainment is just too large. What they should have done is gone, is going, or in the direction of other instruments or in the amplification realm (like Fender) or into pedals and effects. From amplification to sound systems is not a too huge step and from that they could jump to their home entertainment business desire. (I'm talking at least 2 decades here) But that's just my opinion. They'll probably sell of most or all of their side businesses and will have to find a new invester for the instrument making part. Now I need to check my bank account if I have enough money :-\

                                        V.

                                        R Offline
                                        R Offline
                                        Rick York
                                        wrote on last edited by
                                        #19

                                        They have tried to sell amplifiers in the past and was not particularly successful for them.

                                        V 1 Reply Last reply
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                                        • R Rick York

                                          They have tried to sell amplifiers in the past and was not particularly successful for them.

                                          V Offline
                                          V Offline
                                          V 0
                                          wrote on last edited by
                                          #20

                                          Should have been a good indicator back then, that things could not go as planned with their diversification :laugh:

                                          V.

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