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  3. Google Ads - let's clear the air

Google Ads - let's clear the air

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  • C Chris Maunder

    OK - the initial reaction has been pretty dark from a few of you. I honestly want to know why you hate it so much, why you see it as unethical, and why it is so much more obscene than, say, if we'd introduced a different sized banner. Is it the straw that broke the camel's back? The fact that ads are shown based on the article's content? The fact that it's Google? The fact that we make money off advertising? The design? This is not a precursor to subscription based article viewing nor is it a tip of any iceberg. This is an experiment to see if it works, if it's valuable, if we can achieve a balance, and, importantly, if it's acceptable. We want to provide advertising that is relevant, not just blast you with stuff that you simply don't care about. So let's talk this out - but please - if anyone doesn't mind or has positive comments then I'd like to hear those comments too. cheers, Chris Maunder Remember that a lone amateur built the Ark. A large group of professionals built the Titanic.

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    brianwelsch
    wrote on last edited by
    #79

    From a users point-of-view, since I don't write any articles :-O, I think the ads are fine. If it keeps the site free to use, I'm all for it, especially since it is unobtrusive and based on relevancy to the article I'm reading. BW The Biggest Loser


    "People look so snooty, take pills make them moody
    Automatic bazootie, zero to tutti frutti"
    -Hollywood Freaks

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    • J Jason Henderson

      I read your reply about google ads after writing my message, and most of it made sense. However, I'm not sure if your intentions for writing articles aren't for your own benefit rather than for the benefit of the community/CP as you sometimes claim. Don't get me wrong, if you write articles to help yourself, then that's fine, just don't feed us a line about posting articles for the benefit of others and wanting to improve CP if that's the case.

      "Live long and prosper." - Spock

      Jason Henderson
      blog

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      Marc Clifton
      wrote on last edited by
      #80

      Jason Henderson wrote: Don't get me wrong, if you write articles to help yourself, then that's fine, just don't feed us a line about posting articles for the benefit of others and wanting to improve CP if that's the case. Why can't it be both? Frankly, as I just wrote to Paul Watson, writing articles for CP is a deeply satisfying thing. The fact that anything comes of it was actually quite a surprise. Marc Microsoft MVP, Visual C# MyXaml MyXaml Blog

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      • D Dominik Reichl

        Well, I don't have anything against those ads, if they are really needed to keep CP alive. If this avoids a monthly subscription fee, I happily accept those ads. CP is one of the best programming sites I know and will definitively not remove my articles from here just because there are ads by google at the end of my articles... As long as you don't come up with popup ads, those annoying flash overlay ads, ads in the middle of the article, it's ok imho. Can't you make the background color a bit more CP-like? Like the light yellow? Currently it looks somehow crap and destroys the CP feeling somehow :) Dominik


        _outp(0x64, 0xAD); and __asm mov al, 0xAD __asm out 0x64, al do the same... but what do they do?? ;) (doesn't work on NT)

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        Colin Angus Mackay
        wrote on last edited by
        #81

        Dominik Reichl wrote: Can't you make the background color a bit more CP-like? Like the light yellow? Currently it looks somehow crap and destroys the CP feeling somehow Yes, it is a little bit jolting.


        "You can have everything in life you want if you will just help enough other people get what they want." --Zig Ziglar The Second EuroCPian Event will be in Brussels on the 4th of September Can't manage to P/Invoke that Win32 API in .NET? Why not do interop the wiki way! My Blog

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        • C Chris Maunder

          OK - the initial reaction has been pretty dark from a few of you. I honestly want to know why you hate it so much, why you see it as unethical, and why it is so much more obscene than, say, if we'd introduced a different sized banner. Is it the straw that broke the camel's back? The fact that ads are shown based on the article's content? The fact that it's Google? The fact that we make money off advertising? The design? This is not a precursor to subscription based article viewing nor is it a tip of any iceberg. This is an experiment to see if it works, if it's valuable, if we can achieve a balance, and, importantly, if it's acceptable. We want to provide advertising that is relevant, not just blast you with stuff that you simply don't care about. So let's talk this out - but please - if anyone doesn't mind or has positive comments then I'd like to hear those comments too. cheers, Chris Maunder Remember that a lone amateur built the Ark. A large group of professionals built the Titanic.

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          Christian Graus
          wrote on last edited by
          #82

          Good Lord, what is everyone complaining about ? The google ads are clearly marked as such, they don't take up much space, and the last time I checked, it has cost me a grand total of nothing over the course of many years to come here pretty much daily and learn, talk, ask questions, answer questions and generally chill out with developers all over the world. Code Project rocks, and not in small part because you'd take the time to ask this question, and because the necessary evil of advertising has always been handled well here, in my opinion. But, given how many people are now CP members, you'll upset a few people no matter what you do. I'd suggest offering a paid subscription model to people who don't want the ads. Then we'll see how many people REALLY think it's such a bad thing. Christian I have drunk the cool-aid and found it wan and bitter. - Chris Maunder

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          • J Jon Sagara

            My position: The minute Chris, et al hired employees, Code Project became a business. As such, they have to make enough money to pay those who do the dirty work. As you all know, a business that is not growing is a business that is dying. I applaud the CP team for trying to raise enough money to purchase capital that will make this site a better resource for all of us. Likewise, I applaud the move to hire extra staff so that Chris can focus on the overall development and direction of CP. I don't think that CP will become unjustly enriched by placing Google ads at the bottom of every article. How often do you actually click on them? I don't recall doing it anywhere on the Web - ever. And besides, what with new equipment purchases and personnel acquisitions and retention, a lot of the money that comes in is probably going straight back into the business. Furthermore, even if CP is getting more money this way, what is wrong with that? As long as this continues to be an improving, valuable service to the development community, why would anyone care whether Chris or Nish or Smitha has a nicer automobile or an upgraded apartment? Who among us doesn't like nicer things? (If you're one of the few who enjoys subsisting on nuts and berries, please go here[^].) As an aside, I don't think it's fair to criticize CP for having an Xbox game room, or for making trips to conferences around the world. As I understand it, CP is headquartered in Dundas's offices, so it's a shared resource, one that I would venture to guess was paid for by Dundas. And besides, it's not like Nish and Smitha can just plug in and play. Secondly, part of Chris's job is to develop a feel for industry trends and stay abreast of developing technologies. How can he do that if he's not at the conferences where the bleeding-edge technologies of the future are unveiled? Bottom line: businesses need money to run. CP is a business, and we all take advantage of the services it provides. Our contributions are our articles, and let's face it - CP attracts so many visitors because of the content of these articles. Therefore it is not completely unnatural for CP to try to grow their business by making a little bit of money from said articles. Also, if I had wanted to make money from my articles, I wouldn’t have posted them here, for free, for the entire world to consume; I would have tried to develop them into commer

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            Colin Angus Mackay
            wrote on last edited by
            #83

            Well said. I absolutely agree.


            "You can have everything in life you want if you will just help enough other people get what they want." --Zig Ziglar The Second EuroCPian Event will be in Brussels on the 4th of September Can't manage to P/Invoke that Win32 API in .NET? Why not do interop the wiki way! My Blog

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            • C Chris Maunder

              Marc Clifton wrote: And that's the thing--by posting articles on CP, I am saying "I approve of the ads that are on CP". I don't approve of the targeted ads. But what if Xamlon approached us like any other advertiser and said "I want to buy some banners" and they appeared on your article's pages? What if Xamlon posted a free version of their product with code and you bought ads that appeared on their pages? CodeProject is for sharing code. For Free. It was never designed to be a place where developers could freely promote third party products. If this is possible for them and achievable in a way that's sympathetic to the ideal of sharing and teaching then we have no problem with it, but it will always take a back seat to the basic premise of allowing developers who could otherwise not afford components or training to freely get the resources they need in their day to day job. If someone advertises a product that competes with your article then the idea is that the advertised product is actually at a disadvantage because it's competing with something that's free. I get the feeling you are worried that posting your code on CodeProject will expose it to the competition of those who have paid for advertising. The more exposure you get the more you will facing competing forces. All I can say is that your articles will always stand up on their own, regardless of ads that appear alongside, and that click through rates for online advertising in IT is very low. Let's say 1 in a hundred developers click on an ad that's for a competing product to your article. That's still 99 developers who read your article and didn't click. And we have 1.3 million developers a month coming through here. That's a lot of developers sticking with you, and not the competition. cheers, Chris Maunder Remember that a lone amateur built the Ark. A large group of professionals built the Titanic.

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              Marc Clifton
              wrote on last edited by
              #84

              Chris Maunder wrote: But what if Xamlon approached us like any other advertiser and said "I want to buy some banners" and they appeared on your article's pages? That's a good point. But at that level, I don't think I'd really care, because the ad is generic, not targetted for a specific article. As a banner ad, it's CP that's promoting the product. As a targetted ad in my article, I feel that I'm then promoting their product. To me, that's a big difference. Chris Maunder wrote: What if Xamlon posted a free version of their product with code and you bought ads that appeared on their pages? Ironically, I have a MyXaml google ad that has Xamlon as a keyword. And they have one for MyXaml. Chris Maunder wrote: CodeProject is for sharing code. For Free. But now there's a "price". And that price is targetted ads. Advertising and "free" are pretty dicey terms to play with in the same sentence. If you had targetted ads just for open source free software, then this conversation wouldn't have happened, or at least, would have been different. Chris Maunder wrote: I get the feeling you are worried that posting your code on CodeProject will expose it to the competition of those who have paid for advertising. No. I do not want my articles advertising other people's products. CP can advertise what it wants with its banner ads. I do not want targetted advertisement crammed down my throat on the articles that I post. Plain and simple. Marc Microsoft MVP, Visual C# MyXaml MyXaml Blog

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              • J Jason Henderson

                It's pretty freakin' sad that people can take this site and it's proprietor(s) for granted and think that just because they come here and browse around and maybe contribute that they can run the show. Marc, Anders, Jeremy, tell me, do you let your customers set prices for your products? If they don't want to pay that price what do you tell them? Probably to go jump in a lake! CodeProject is like any other business - Chris and his team have to pay for the bandwidth, the servers, the salaries, etc. If you want to pull your articles, then go ahead and be jerks about it, but it would be nice for once to see you be a little more appreciative and maybe give Chris a chance to improve things before splashing your whining, baby talk all over the Lounge. Maybe some reasonable suggestions would be good. BTW Marc, you can't tell me that the free publicity you have gotten from the site hasn't helped your career. Maybe not monetarily, but I've seen a few articles about you and your MyXAML and I doubt if you would get as many free eyes anywhere else. Your lucky Chris doesn't charge you for it. Chris, I can't say I like ads, but they don't bother me all that much either. CP is still the best programming site around. Don't let the critics get you down. There are thousands more that appreciate what you've done.

                "Live long and prosper." - Spock

                Jason Henderson
                blog

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                Member 96
                wrote on last edited by
                #85

                Exactly what I was thinking, but thought would be too strong to write in the lounge! :cool:


                An election is nothing more than the advanced auction of stolen goods. - Ambrose Bierce

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                • H Heath Stewart

                  I hate to argue with you of all people, Marc, but the AdWords are in a section at the bottom of your article AFTER your profile where there was links to similar articles already. It's not technically in your article content and - as I said - there was already links to similar articles that you probably didn't endorse as well.

                  Microsoft MVP, Visual C# My Articles

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                  Marc Clifton
                  wrote on last edited by
                  #86

                  Heath Stewart wrote: It's not technically in your article content and - as I said - there was already links to similar articles that you probably didn't endorse as well. True. Where the ad is, isn't the point. Targetted ads to other free articles found on CP (or anywhere else) is great. Targetted ads to commercial products is not acceptable in my opinion. I am not interested in advertising other people's products with my article content. How much simpler can I say it? Marc Microsoft MVP, Visual C# MyXaml MyXaml Blog

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                  • C Chris Maunder

                    OK - the initial reaction has been pretty dark from a few of you. I honestly want to know why you hate it so much, why you see it as unethical, and why it is so much more obscene than, say, if we'd introduced a different sized banner. Is it the straw that broke the camel's back? The fact that ads are shown based on the article's content? The fact that it's Google? The fact that we make money off advertising? The design? This is not a precursor to subscription based article viewing nor is it a tip of any iceberg. This is an experiment to see if it works, if it's valuable, if we can achieve a balance, and, importantly, if it's acceptable. We want to provide advertising that is relevant, not just blast you with stuff that you simply don't care about. So let's talk this out - but please - if anyone doesn't mind or has positive comments then I'd like to hear those comments too. cheers, Chris Maunder Remember that a lone amateur built the Ark. A large group of professionals built the Titanic.

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                    David Wulff
                    wrote on last edited by
                    #87

                    Ok, I noticed the ads pretty much as soon as they went up and asked a few other CPians on Messenger if they saw them of if I had some adware sneekily download itself. As they saw them I assumed they were legit so didn't pay any further attention to them. However, if they more closely matched then site rather than looking like a Gator ad I don't tihnk that initial query would have happened. And to be perfectly honest, if I am searching for articles to help me with something it may be useful to have them to see if anyone is offering something to help.


                    David Wulff The Royal Woofle Museum

                    Putting the laughter back into slaughter

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                    • C Chris Maunder

                      OK - the initial reaction has been pretty dark from a few of you. I honestly want to know why you hate it so much, why you see it as unethical, and why it is so much more obscene than, say, if we'd introduced a different sized banner. Is it the straw that broke the camel's back? The fact that ads are shown based on the article's content? The fact that it's Google? The fact that we make money off advertising? The design? This is not a precursor to subscription based article viewing nor is it a tip of any iceberg. This is an experiment to see if it works, if it's valuable, if we can achieve a balance, and, importantly, if it's acceptable. We want to provide advertising that is relevant, not just blast you with stuff that you simply don't care about. So let's talk this out - but please - if anyone doesn't mind or has positive comments then I'd like to hear those comments too. cheers, Chris Maunder Remember that a lone amateur built the Ark. A large group of professionals built the Titanic.

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                      Mike_H 0
                      wrote on last edited by
                      #88

                      Honestly, I had not noticed them until someone mentioned it in these forums. -- Michael

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                      • realJSOPR realJSOP

                        No big deal to me as long as you don't charge *me* for access to the site. However, I would put the ads at the bottom unless Google has specifically contracted you for placement in another location. If I can hang with this (being the most vocally critical member of the board), all of you snivelling foreigners can damn well deal with it as well. How's that Chris? :) ------- sig starts "I've heard some drivers saying, 'We're going too fast here...'. If you're not here to race, go the hell home - don't come here and grumble about going too fast. Why don't you tie a kerosene rag around your ankles so the ants won't climb up and eat your candy ass..." - Dale Earnhardt "...the staggering layers of obscenity in your statement make it a work of art on so many levels." - Jason Jystad, 10/26/2001

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                        Lost User
                        wrote on last edited by
                        #89

                        Since CP is based in Toronto I assume that by snivelling foreigners you mean US citizens ? ;P The tigress is here :-D

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                        • E eggie5

                          It's the principal of the thing. /\ |_ E X E GG

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                          Lost User
                          wrote on last edited by
                          #90

                          Fine, you pay for the hosting. Personally I have yet to see a free site that compares with CP. Not only that but I'm on John Simmons side so he must be right :wtf: The tigress is here :-D

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                          • C Chris Maunder

                            OK - the initial reaction has been pretty dark from a few of you. I honestly want to know why you hate it so much, why you see it as unethical, and why it is so much more obscene than, say, if we'd introduced a different sized banner. Is it the straw that broke the camel's back? The fact that ads are shown based on the article's content? The fact that it's Google? The fact that we make money off advertising? The design? This is not a precursor to subscription based article viewing nor is it a tip of any iceberg. This is an experiment to see if it works, if it's valuable, if we can achieve a balance, and, importantly, if it's acceptable. We want to provide advertising that is relevant, not just blast you with stuff that you simply don't care about. So let's talk this out - but please - if anyone doesn't mind or has positive comments then I'd like to hear those comments too. cheers, Chris Maunder Remember that a lone amateur built the Ark. A large group of professionals built the Titanic.

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                            Lost User
                            wrote on last edited by
                            #91

                            Chris, you must be right because I find my self agreeing with John Simmons :wtf: The tigress is here :-D

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                            • L Lost User

                              Since CP is based in Toronto I assume that by snivelling foreigners you mean US citizens ? ;P The tigress is here :-D

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                              Maximilien
                              wrote on last edited by
                              #92

                              :laugh:


                              Maximilien Lincourt Your Head A Splode - Strong Bad

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                              • L Lost User

                                Chris, you must be right because I find my self agreeing with John Simmons :wtf: The tigress is here :-D

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                                Chris Maunder
                                wrote on last edited by
                                #93

                                :omg: What have I done?? cheers, Chris Maunder Remember that a lone amateur built the Ark. A large group of professionals built the Titanic.

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                                • J Jon Sagara

                                  My position: The minute Chris, et al hired employees, Code Project became a business. As such, they have to make enough money to pay those who do the dirty work. As you all know, a business that is not growing is a business that is dying. I applaud the CP team for trying to raise enough money to purchase capital that will make this site a better resource for all of us. Likewise, I applaud the move to hire extra staff so that Chris can focus on the overall development and direction of CP. I don't think that CP will become unjustly enriched by placing Google ads at the bottom of every article. How often do you actually click on them? I don't recall doing it anywhere on the Web - ever. And besides, what with new equipment purchases and personnel acquisitions and retention, a lot of the money that comes in is probably going straight back into the business. Furthermore, even if CP is getting more money this way, what is wrong with that? As long as this continues to be an improving, valuable service to the development community, why would anyone care whether Chris or Nish or Smitha has a nicer automobile or an upgraded apartment? Who among us doesn't like nicer things? (If you're one of the few who enjoys subsisting on nuts and berries, please go here[^].) As an aside, I don't think it's fair to criticize CP for having an Xbox game room, or for making trips to conferences around the world. As I understand it, CP is headquartered in Dundas's offices, so it's a shared resource, one that I would venture to guess was paid for by Dundas. And besides, it's not like Nish and Smitha can just plug in and play. Secondly, part of Chris's job is to develop a feel for industry trends and stay abreast of developing technologies. How can he do that if he's not at the conferences where the bleeding-edge technologies of the future are unveiled? Bottom line: businesses need money to run. CP is a business, and we all take advantage of the services it provides. Our contributions are our articles, and let's face it - CP attracts so many visitors because of the content of these articles. Therefore it is not completely unnatural for CP to try to grow their business by making a little bit of money from said articles. Also, if I had wanted to make money from my articles, I wouldn’t have posted them here, for free, for the entire world to consume; I would have tried to develop them into commer

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                                  ColinDavies
                                  wrote on last edited by
                                  #94

                                  Sidenote: Jon your definition of a business is a bit different to mine. To me a business is an entity with a financial basis that is saleable. The end result is the same as your arguements though. Regardz Colin J Davies

                                  *** WARNING *
                                  This could be addictive
                                  **The minion's version of "Catch :bob: "

                                  It's a real shame that people as stupid as you can work out how to use a computer. said by Christian Graus in the Soapbox

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                                  • M Member 96

                                    Yikes! Your attacking Chris and co. and the hard work they do every day for your principles? What are your principles? Communism?


                                    An election is nothing more than the advanced auction of stolen goods. - Ambrose Bierce

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                                    eggie5
                                    wrote on last edited by
                                    #95

                                    Who's Chris and why is he more important then anyone else? Yes, and now let's start talking about communism.... /\ |_ E X E GG

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                                    • M Marc Clifton

                                      Heath Stewart wrote: It's not technically in your article content and - as I said - there was already links to similar articles that you probably didn't endorse as well. True. Where the ad is, isn't the point. Targetted ads to other free articles found on CP (or anywhere else) is great. Targetted ads to commercial products is not acceptable in my opinion. I am not interested in advertising other people's products with my article content. How much simpler can I say it? Marc Microsoft MVP, Visual C# MyXaml MyXaml Blog

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                                      cmk
                                      wrote on last edited by
                                      #96

                                      Marc Clifton wrote: I am not interested in advertising other people's products with my article content. How much simpler can I say it? First off let me say that i agree with the principle that you imply (although i recognize it may differ from your intent) - CP should/can not use your articles to imply that you endorse anothers product. It's such a basic premise they've even made laws about it. :) However, YOU aren't advertising other people's product - CP is. If you can make a case, that when people see the google ads on your article they believe you endorse the advertised prduct, then i think you have a very good argument to pull the article or remove the ads. If you can't make that case, then the ads, in fact, are no different than the banner ads. Based on the location and nature of the ads, i don't feel that people will imply that you endorse the products - sorry. ...cmk Save the whales - collect the whole set

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                                      • L Lost User

                                        Fine, you pay for the hosting. Personally I have yet to see a free site that compares with CP. Not only that but I'm on John Simmons side so he must be right :wtf: The tigress is here :-D

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                                        eggie5
                                        wrote on last edited by
                                        #97

                                        yeah, he must be.... /\ |_ E X E GG

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                                        • E eggie5

                                          Who's Chris and why is he more important then anyone else? Yes, and now let's start talking about communism.... /\ |_ E X E GG

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                                          Tomas Petricek
                                          wrote on last edited by
                                          #98

                                          He rocks ! :cool:

                                          Tomáš Petříček
                                          www.eeeksoft.net | Photos | Fractal Snow

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