Do the other apps use master pages, and, if so, can you have their master pages inherit from your new master page?

I have an ongoing debate with a co-worker about the merit of using server controls or code-behind for data, and I thought I'd post here for other people's opinions. I use SqlDataSources bound to controls, whereas he puts labels on the page and does everything in the code. (Oh, and I use stored procedures and not text commands, which I feel suffices for a DAL in small apps, so let's skip that argument.) I like it because it seems cleaner, faster, more concise, and gives access to the control events so work can be done at the appropriate time. Which do you prefer and why?

"cat" or "type" depending on OS.