What's Microsoft up to here?
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I disagree. Their Zune campaign was attrocious and I heard even they were admitting internally it was a miss-fire.
cheers, Chris Maunder
CodeProject.com : C++ MVP
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I disagree. Their Zune campaign was attrocious and I heard even they were admitting internally it was a miss-fire.
cheers, Chris Maunder
CodeProject.com : C++ MVP
I think the same marketing team is involved in the Vista release...
"Why don't you tie a kerosene-soaked rag around your ankles so the ants won't climb up and eat your candy ass..." - Dale Earnhardt, 1997
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"...the staggering layers of obscenity in your statement make it a work of art on so many levels." - Jason Jystad, 10/26/2001 -
I think the same marketing team is involved in the Vista release...
"Why don't you tie a kerosene-soaked rag around your ankles so the ants won't climb up and eat your candy ass..." - Dale Earnhardt, 1997
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"...the staggering layers of obscenity in your statement make it a work of art on so many levels." - Jason Jystad, 10/26/2001Vista hasn't really been marketed at all over here in Aus. A few days ago I speaking to a friend about problems I'm having with Vista. I was met instantly with: What is "Vista"? I told him it was the new Microsoft Operating System and he didn't even know they had a new one coming out. Even though most I.T. people will know about it, the fact that the general public doesn't even know it exists is a poor show on their part.
Brad Australian "Keyboard? Ha! I throw magnets over the RAM chips!" - peterchen
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Yes, Zune has been a flop. I was kind of hoping they might do well with this because I am sick of IPods now. What was their strategy with Zune anyway?
Brad Australian "Keyboard? Ha! I throw magnets over the RAM chips!" - peterchen
One of the 10000 tech site news monkeys argued thst they tried to create a media player the music industry can love.
Developers, Developers, Developers, Developers, Developers, Developers, Velopers, Develprs, Developers!
We are a big screwed up dysfunctional psychotic happy family - some more screwed up, others more happy, but everybody's psychotic joint venture definition of CP
Linkify!|Fold With Us! -
One of the 10000 tech site news monkeys argued thst they tried to create a media player the music industry can love.
Developers, Developers, Developers, Developers, Developers, Developers, Velopers, Develprs, Developers!
We are a big screwed up dysfunctional psychotic happy family - some more screwed up, others more happy, but everybody's psychotic joint venture definition of CP
Linkify!|Fold With Us! -
If you want to be part of a viral marketing campaign, go for it. Personally I prefer companies to simply produce a good item and then tell me about it. I'm a little over Microsoft (and to some extent, Apple) hyping everything beyond control and then coming out with...nothing special.
cheers, Chris Maunder
CodeProject.com : C++ MVP
Chris Maunder wrote:
Personally I prefer companies to simply produce a good item and then tell me about it. I'm a little over Microsoft (and to some extent, Apple) hyping everything beyond control and then coming out with...nothing special.
Ahhh, another sure sign one is getting old...err...older is cynicism. :P
Epitaph: Foolish humans, never escaped Earth.- Vernor Vinge
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As much as Microsoft's marketing can become tiresome, you must remember that they are experts at it. All of there software is mediocre, but there marketing sells it. Personally I think a vast majority of their campaigns are genius.
Brad Australian "Keyboard? Ha! I throw magnets over the RAM chips!" - peterchen
you have a short memory, remember the last best thing since slice bread that came out of Microsoft ? Origami.
Maximilien Lincourt Your Head A Splode - Strong Bad
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If you want to be part of a viral marketing campaign, go for it. Personally I prefer companies to simply produce a good item and then tell me about it. I'm a little over Microsoft (and to some extent, Apple) hyping everything beyond control and then coming out with...nothing special.
cheers, Chris Maunder
CodeProject.com : C++ MVP
Yup, the high-end road and mountain bike companies have it figured out. They swag their R & D big and they talk about new things they are doing. But the bikes themselves have great ads, great reviews and it's all pretty easy to absorb. Microsoft and Apple will be cover-boys for Vanity Fair before to much longer.
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you have a short memory, remember the last best thing since slice bread that came out of Microsoft ? Origami.
Maximilien Lincourt Your Head A Splode - Strong Bad
And you heard they've just started up their Origami 2 campaign? :doh:
cheers, Chris Maunder
CodeProject.com : C++ MVP
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If you want to be part of a viral marketing campaign, go for it. Personally I prefer companies to simply produce a good item and then tell me about it. I'm a little over Microsoft (and to some extent, Apple) hyping everything beyond control and then coming out with...nothing special.
cheers, Chris Maunder
CodeProject.com : C++ MVP
From my quick 3-minute perusal of the site and the Neowin thread, I'd say they're doing this one right. You can't do what the Zune guys did, and make a whacky video that is obviously supposed to be a viral video. People have already seen that, it won't work anymore. This time, they're doing what Google and EA have done, present a puzzle and let the geeks loose on it. Heck, just in the first page of the thread, there are guys using Fiddler and a Flash decompiler to try and figure it out. That looks like a success to me.
--Mike-- Visual C++ MVP :cool: LINKS~! Ericahist | PimpFish | CP SearchBar v3.0 | C++ Forum FAQ Ford, what's this fish doing in my ear?
