Company names
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A friend of mine wants to start a company, but finding a company name seems impossible :wtf: He makes drawings in (Auto)CAD. All the good names are gone, the slightly lesser names are also gone, some of the boring names are gone too. Some names aren't taken by companies, but by assholes who buy up all good domain names so they can sell them for $$$. The really boring names like "[last name] CAD" remain. He has a common name though, so googling for his last name gives you some chemist, a car dealer and a stage builder as well. I've been through this pain a few years ago when I ultimately settled for JUUN Software. Sounds cool (if I say so myself), but juun is just local dialect for onion, which I chose when I went to lunch frustrated, because I couldn't think of a good name, and found an onion in my fridge. Spoiler alert, there are already multiple companies named Onion as well :laugh: The Dutch word for onion is ui (English doesn't have the sound we use to pronounce this, but it's kind of like the "ui" in "guide"), but you can see how UI is a problematic name as well :rolleyes: JUUN is cool because it's a local export product, just like me, and because they say good software is like an onion, built in layers (at least that's what I tell my customers). It also makes you cry, but let's ignore that :laugh: How will the people of the future ever start a new business (or get an email address for that matter)? :omg:
Best, Sander sanderrossel.com Migrating Applications to the Cloud with Azure arrgh.js - Bringing LINQ to JavaScript Object-Oriented Programming in C# Succinctly
Automated name generators are affective and sometimes hillarious! https://www.domainhole.com/namespinner
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A friend of mine wants to start a company, but finding a company name seems impossible :wtf: He makes drawings in (Auto)CAD. All the good names are gone, the slightly lesser names are also gone, some of the boring names are gone too. Some names aren't taken by companies, but by assholes who buy up all good domain names so they can sell them for $$$. The really boring names like "[last name] CAD" remain. He has a common name though, so googling for his last name gives you some chemist, a car dealer and a stage builder as well. I've been through this pain a few years ago when I ultimately settled for JUUN Software. Sounds cool (if I say so myself), but juun is just local dialect for onion, which I chose when I went to lunch frustrated, because I couldn't think of a good name, and found an onion in my fridge. Spoiler alert, there are already multiple companies named Onion as well :laugh: The Dutch word for onion is ui (English doesn't have the sound we use to pronounce this, but it's kind of like the "ui" in "guide"), but you can see how UI is a problematic name as well :rolleyes: JUUN is cool because it's a local export product, just like me, and because they say good software is like an onion, built in layers (at least that's what I tell my customers). It also makes you cry, but let's ignore that :laugh: How will the people of the future ever start a new business (or get an email address for that matter)? :omg:
Best, Sander sanderrossel.com Migrating Applications to the Cloud with Azure arrgh.js - Bringing LINQ to JavaScript Object-Oriented Programming in C# Succinctly
Try the "This Word Does Not Exist" web page: This Word Does Not Exist[^] It will display random AI-generated words and "definitions."
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Try the "This Word Does Not Exist" web page: This Word Does Not Exist[^] It will display random AI-generated words and "definitions."
That's actually pretty cool :omg:
Best, Sander sanderrossel.com Migrating Applications to the Cloud with Azure arrgh.js - Bringing LINQ to JavaScript Object-Oriented Programming in C# Succinctly
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The name is a sales tool. Ideally it should be an advert in itself. That doesn't necessarily equate with sounding cool - he isn't a retail brand. When a potential new client hits Google searching for an AutoCAD expert, what terms are they likely to use? Is there a name around those terms that instantly conveys the nature of the service, answers the searcher's requirement, and therefore likely to get the click almost before they have the chance to think? You need to strike the right tone with it. What type of person is likely to look for such a service? What are their concerns and goals? E.g. If clients are likely to be people in serious engineering with primary concerns like competence, credibility, safety and reliability, perhaps in a certain age range and with a certain type of background and mindset, you need align and fit with that. They might be put off by a gimmicky or frivolous name that suggests different and doesn't obviously relate to CAD services. Is it a name that won't sound right when they tell their middle-aged boss who they've hired?
Ian_Sharpe wrote:
E.g. If clients are likely to be people in serious engineering with primary concerns like competence, credibility, safety and reliability, perhaps in a certain age range and with a certain type of background and mindset, you need align and fit with that. They might be put off by a gimmicky or frivolous name that suggests different and doesn't obviously relate to CAD services. Is it a name that won't sound right when they tell their middle-aged boss who they've hired?
Exactly this. Too bad though, that people relate the name to the quality because they have nothing to do with each other. A name is just that, a name. It helps to have it related to your industry, mainly for findability. Naming your company "QualitySoft" doesn't guarantee quality software, just as "GarbageSoft" may just be a "fun" name and may deliver excellent quality software. Actually, my friend thought of a very cool name, but I've asked around a bit and everyone thinks it's too childish (but they also admit it's a fun name and they'd click on it if they found it because it makes them curious, so...). Apple got away with naming their computer company after a fruit (and they did a bit more than "get away with it"), so it is possible if you have the right marketing and perhaps a bit of luck. But B2C has less strict demands when it comes to "looking professional" than B2B. In the end it's all about keeping up appearances though.
Best, Sander sanderrossel.com Migrating Applications to the Cloud with Azure arrgh.js - Bringing LINQ to JavaScript Object-Oriented Programming in C# Succinctly
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Only available in .Bible, .LifeOfBrian, and .RadicalImam domains.
"I have no idea what I did, but I'm taking full credit for it." - ThisOldTony "Common sense is so rare these days, it should be classified as a super power" - Random T-shirt AntiTwitter: @DalekDave is now a follower!
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A friend of mine wants to start a company, but finding a company name seems impossible :wtf: He makes drawings in (Auto)CAD. All the good names are gone, the slightly lesser names are also gone, some of the boring names are gone too. Some names aren't taken by companies, but by assholes who buy up all good domain names so they can sell them for $$$. The really boring names like "[last name] CAD" remain. He has a common name though, so googling for his last name gives you some chemist, a car dealer and a stage builder as well. I've been through this pain a few years ago when I ultimately settled for JUUN Software. Sounds cool (if I say so myself), but juun is just local dialect for onion, which I chose when I went to lunch frustrated, because I couldn't think of a good name, and found an onion in my fridge. Spoiler alert, there are already multiple companies named Onion as well :laugh: The Dutch word for onion is ui (English doesn't have the sound we use to pronounce this, but it's kind of like the "ui" in "guide"), but you can see how UI is a problematic name as well :rolleyes: JUUN is cool because it's a local export product, just like me, and because they say good software is like an onion, built in layers (at least that's what I tell my customers). It also makes you cry, but let's ignore that :laugh: How will the people of the future ever start a new business (or get an email address for that matter)? :omg:
Best, Sander sanderrossel.com Migrating Applications to the Cloud with Azure arrgh.js - Bringing LINQ to JavaScript Object-Oriented Programming in C# Succinctly
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A friend of mine wants to start a company, but finding a company name seems impossible :wtf: He makes drawings in (Auto)CAD. All the good names are gone, the slightly lesser names are also gone, some of the boring names are gone too. Some names aren't taken by companies, but by assholes who buy up all good domain names so they can sell them for $$$. The really boring names like "[last name] CAD" remain. He has a common name though, so googling for his last name gives you some chemist, a car dealer and a stage builder as well. I've been through this pain a few years ago when I ultimately settled for JUUN Software. Sounds cool (if I say so myself), but juun is just local dialect for onion, which I chose when I went to lunch frustrated, because I couldn't think of a good name, and found an onion in my fridge. Spoiler alert, there are already multiple companies named Onion as well :laugh: The Dutch word for onion is ui (English doesn't have the sound we use to pronounce this, but it's kind of like the "ui" in "guide"), but you can see how UI is a problematic name as well :rolleyes: JUUN is cool because it's a local export product, just like me, and because they say good software is like an onion, built in layers (at least that's what I tell my customers). It also makes you cry, but let's ignore that :laugh: How will the people of the future ever start a new business (or get an email address for that matter)? :omg:
Best, Sander sanderrossel.com Migrating Applications to the Cloud with Azure arrgh.js - Bringing LINQ to JavaScript Object-Oriented Programming in C# Succinctly
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A friend of mine wants to start a company, but finding a company name seems impossible :wtf: He makes drawings in (Auto)CAD. All the good names are gone, the slightly lesser names are also gone, some of the boring names are gone too. Some names aren't taken by companies, but by assholes who buy up all good domain names so they can sell them for $$$. The really boring names like "[last name] CAD" remain. He has a common name though, so googling for his last name gives you some chemist, a car dealer and a stage builder as well. I've been through this pain a few years ago when I ultimately settled for JUUN Software. Sounds cool (if I say so myself), but juun is just local dialect for onion, which I chose when I went to lunch frustrated, because I couldn't think of a good name, and found an onion in my fridge. Spoiler alert, there are already multiple companies named Onion as well :laugh: The Dutch word for onion is ui (English doesn't have the sound we use to pronounce this, but it's kind of like the "ui" in "guide"), but you can see how UI is a problematic name as well :rolleyes: JUUN is cool because it's a local export product, just like me, and because they say good software is like an onion, built in layers (at least that's what I tell my customers). It also makes you cry, but let's ignore that :laugh: How will the people of the future ever start a new business (or get an email address for that matter)? :omg:
Best, Sander sanderrossel.com Migrating Applications to the Cloud with Azure arrgh.js - Bringing LINQ to JavaScript Object-Oriented Programming in C# Succinctly
Thirty or so years ago, when we were creating our company name, we brainstormed word fragments that had anything to do with the work we did. We then randomly combined them together, and picked out 20 or so that seemed pronounceable. We then created a bunch of survey forms with 5-6 of the new "names" randomly threw in to each question. It would ask things like "Which name sounds most like a high-tech company", or "Which name sounds most/least like a company you can trust". We has 4-5 questions per sheet. We then set out wandering local shopping malls, asking people to fill out our surveys. After a week, we had it narrowed down to 3 names that we discussed and picked from. Worked out well. I don't know how well wandering the malls would work for you in the current COVID-19 environment, but the overall methodology is still sound, and will get you a name that works in peoples mind they way you will want it to. Money makes the world go round ... but documentation moves the money.
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Another trusted 'formula' is stringing two or three random words/part-words together. e.g: Micro Soft Face Book Insta Gram And check there's a suitable domain name available. It's as easy as HeyBeeCee! Note. ".co.uk" is available for that!
In Dilbert we trust.... https://img.washingtonpost.com/wp-apps/imrs.php?src=https://img.washingtonpost.com/news/comic-riffs/wp-content/uploads/sites/15/2015/09/DILBERT-uranushertz-1024x311.gif&w=1024 An oldie but a goodie.
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Thirty or so years ago, when we were creating our company name, we brainstormed word fragments that had anything to do with the work we did. We then randomly combined them together, and picked out 20 or so that seemed pronounceable. We then created a bunch of survey forms with 5-6 of the new "names" randomly threw in to each question. It would ask things like "Which name sounds most like a high-tech company", or "Which name sounds most/least like a company you can trust". We has 4-5 questions per sheet. We then set out wandering local shopping malls, asking people to fill out our surveys. After a week, we had it narrowed down to 3 names that we discussed and picked from. Worked out well. I don't know how well wandering the malls would work for you in the current COVID-19 environment, but the overall methodology is still sound, and will get you a name that works in peoples mind they way you will want it to. Money makes the world go round ... but documentation moves the money.
I'm afraid he'll end up with Company McCompface ;p
Best, Sander sanderrossel.com Migrating Applications to the Cloud with Azure arrgh.js - Bringing LINQ to JavaScript Object-Oriented Programming in C# Succinctly
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JUUN is rather close to JUUL which is a company which manufactures electronic cigarettes.
Truth, James
Indeed, never heard of them (non-smoker). Reminds me of Microsoft v. MikeRoweSoft - Wikipedia[^]. You can't even use your own name anymore without getting sued :sigh:
Best, Sander sanderrossel.com Migrating Applications to the Cloud with Azure arrgh.js - Bringing LINQ to JavaScript Object-Oriented Programming in C# Succinctly
