Why did they try to break into iPhone/iPad market place with hardware that has a higher price tag? I would lose money on the hardware for an iteration or two, until you win over the user (and developer) base (Isn't this how they did it with XBox?) Entering the market with a new unproven product that costs more than the beloved competition is how they ended up with a warehouse full of Surfaces that they can't unload, and hardware mfg's bailing left and right... Windows 8.1 should bring the causal PC users back on board, but it's probably already too late to try and win over the tablet/phone market with this product

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